Description
I am looking to join a technology-oriented company with modern and dynamic methods in which I can grow and where I can apply the knowledge and experience I have obtained throughout my different experiences in marketing, lead generation, sales, and data analysis. Given that I am passionate about the intersection between technology and marketing and how this translates into growth. I would like to work in a position that relates to marketing, business development, and/or growth. I am a self-driven individual who is able to adjust quickly to new situations. Throughout my career, I have faced numerous challenges and have always been able to find suitable solutions. Whether it’s learning new software, working with different teams, or creating something from scratch, I am always eager to take on new challenges. Moreover, with my proven track record in successful new campaign launching, email copywriting, lead generation, and re-engagement, as well as data management. I am confident I will succeed in any role and challenges presented. In addition, my diverse set of skills and extensive experience working across various countries and environments, including an international 100% remote, fast-growing company, will also prove to be a great asset for my professional development.
Education
2017 - 2018
Master's Degree, Advanced Studies in European and Chinese Business Management- University of Zurich
Double degree between New Huadu Business School Switzerland and University of Zurich
2013 - 2016
Bachelor's Degree, International Relations- Monterrey Institute of Technology and Higher Education
- Graduated with honours
- Best average of the International Relations Class of December 2016
- Chief Coordinator SALRI International Relations Student Association
- Teacher for Introduction to Social Sciences for students with low income
2016 - 2016
Certificate, International Affairs and Strategy- Sciences Po Pairs
2014 - 2014
Course, Development of Science, Technology and Innovation in the Global Era- Universidad Central de Chile
Work & Experiance
2023 -
Business Development Sr Analyst- BairesDev
Email copywriting with consistent open rates above 20% Responsible for preparation, launching, follow-up and tracking of daily email campaigns Full ownership of strategic growth initiatives with top management reporting Process evaluation and improvement Managing the whole email marketing infrastructure Creation of new and innovative campaigns
2022 - 2023
Business Development Analyst- BairesDev
Successful lead re-engagement through emails Continuous improvement of the email marketing process Successful new campaign launching Tracking and reporting of replies and results Strong collaboration with developers and sales teams to achieve high growth goals
2020 - 2022
Marketing and Sales Support Manager- Blimar
Successful implementation and management of CRM software Execution of monthly marketing campaigns with a strong contribution to lead generation Creation of content for digital marketing strategies and Social Media Database management and analysis for identification of potential business User trainings for CRM to boost usage and facilitate change management Enrichment of the lead database which grew 50% in 12 months Implementation of lead generation activities such as quote recycling Successful execution of Google Ads campaigns
2018 - 2020
Service Business Developer- Mettler Toledo
Elaboration reports to identify the installed base status and identify areas for growth Creation of a data infrastructure to host the installed base Development of a web-based to improve accessibility to data Supporting marketing campaigns through sales target identification Mapping analysis for the identification of potential service business Enrichment of the installed base (doubled in 2 years)
2018 - 2018
Service Sales and Marketing Specialist- Mettler Toledo
Analysis of Market Organization KPIs to provide recommendations for Service management Creation of sales and marketing tools for Service Development of material used in sales trainings with a focus on change management
Honors & Awards
Academic Excellence
2016
Recognition of an excellent academic performance. An average equal or higher to 95/100 was achieved.
Academic Merit
2016
Best average of the International Relations December 2016 generation
Professional Skill
Languages